We can now target to reach at our customers on Facebook Messanger

Facebook Messenger app has been getting popularity now among users.  Many brands have started using this after FB enabled advertising home screen on Messenger

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Like FB’s other advertisement opportunity, you can also use FB targetting facilities for massagers ads. There is no need for preparation for new creatives for advertising on Messagers app. Same creating you are using for Facebook’s leads generation or another ads  can be used.

Smartphone users will see Messenger ads in the home screen of their Messenger mobile app. When they tap on an ad, they'll be sent to the destination you chose during ad creation, whether that's your site, app or a conversation with your business on Messenger.

You can do targeting and budgeting in the same way.

If you want to get trained in how to use Facebook in particular or social media marketing fully,, I can be one of the options for to train you.. You can contact me loknathswain@prjankari.com .

If you are a company , NGO or someone wanting to use social media for leads generation, outreach or business, I can train you . In this case, I am open to travel to other cities ( Mumbai is my home city) on a trainfare from Mumbai and one / two day stay facility to conduct the training . My contacts are below:  Mobile : 9833181107 / 8169933574  Email: loknathswain@gmail.com

For Digital Marketing Consultations, please visit here – www.prjankari.com

Training on Social Media for NGOs for Advocacy and Outreach

I am planning to train NGOs and social activists to use social media for advocacy and outreach.  This is a four days programme. I can reduce duration based on the requirement.
I have trained over 100 activists in past. I am associated with NGOs. Based on my experience, I have designed this curriculam for training NGOs.

NGOs can contact me in case they want to use full potentials of Digital domain and social media.

I charge a  taken fee for conducting training programme. I am open to travel to other cities.  In other cities ( other than Mumbai )  , additional expenses is trainfare from Mumbai and one / two day stay facility to conduct the training .

My contacts are below: 
Mobile : 9833181107 / 8169933574 
Email: loknathswain@gmail.com 

PROGRAMME

Date & Time	Session Details	Presenter/Facilitator
DAY ONE
10.00 - 10.30	Welcome, Introduction  and Expectations	Loknath Swain Mumbai Mob:  9833181107 8169033574
10.30 -  11-00	Website Essentials & Analyzing organization Website
11.00 -11.45	·         Fundamentals of Search & Social communication ·         Different platforms and tools  for social sector
11.45 – 12.00	TEA BREAK
12.00 – 01.00	·         Search Engine Optimisation – SEO ( with Keywords Session )
01.00 – 02.00	Lunch bREAK
02.00 - 03.30	·         Facebook Session ·         Instagram Session
03.30 - 03.45	TEABREK
03.45 – Onwards	Hands on session : Implementing the knowledge
DAY TWO
09.00 - 10.30	·         LinkedIn Session
10.00 - 11.30	Hands on session : Implementing the knowledge session
11.30 - 11.45	TEA BREAK
11.45 - 01.00	·         Twitter Session (with live tweeting )
01.00 - 02.00	Lunch Bkeak
02.00 - 03.30	·         # and  @  - age of communication Hands on session : Implementing the knowledge
03.30 - 03.45	TEA BREK
03.45 - 05.00	·         Blogging Session
5.00 Onwards	Hands on Session : Applying Knowledge : ·         Blogging by the participants ·         How to ensure a busy field activists / leader is blogging regularly
DAY THREE
09.00 - 10.00	·         Bulk Email    ·          ENewsletter Outreach
10.00 - 10.30	Hands on session : Applying Knowledge : ·         Setting up a newsletter for an issues and reaching out to 2000+ community every fortnight
10-30 – 11.30	·         Organic Vs Paid : How much Social Media paid promotion cost?
11.30 - 11.45	TEA BREAK
11.45 – 01.00	·         Crowdfunding for small need
01.00 - 02.00	Lunch Break
02.00  03.15pm	·         How to set up Crowdfunding project and garnering support
03.15 - 03.30	TEA BREAK
03.30 Onwards	Applying Knowledge by Participants : ·         Going Live on FB & Periscope for any Event & Issues ·         How to Recruit volunteers/interns / activists  for organization ·         How to promote an event ·         How to share a study report among public, corporate and professional community  online ·         How to promote a signature campaign online ·         Pressurizing the Policy Makers – Tactics and Tools ·         Live Tweeting session and Glimpses on How a Twitter trending occurs ·         Advisable ways to manage a twitter accounts ·         Understanding Google Analytics ·         Understanding Social Media analytics
DAY FOUR
09.00 – 10.00	Content  : Text , Video & Audio
10 -00 – 11.15	·         Hands on session : Applying Knowledge ·         Creating  posts (Text , Video & Audio )  for social media and web
11.15-11.30	TEA BREAK
11.30-01.00	·         Executing a Social Media Campaign
01.00-02-00	Launch Break
02-00-03.15	·         Introduction to new world of Social Influencers ·         How to build an influencer Network for organization activities
03.15 – 03.30	TEA BREAK
03.30- 04-00	Mobile  : Glimpses on Tool , technology and Telereaching
04.00 – 05.30	Social Media Strategy for Organization