Tuesday, 28 November 2017

Training on Social Media for NGOs for Advocacy and Outreach



I am planning to train NGOs and social activists to use social media for advocacy and outreach.  This is a four days programme. I can reduce duration based on the requirement.
I have trained over 100 activists in past. I am associated with NGOs. Based on my experience, I have designed this curriculam for training NGOs.

NGOs can contact me in case they want to use full potentials of Digital domain and social media.
I charge a  taken fee for conducting training programme. I am open to travel to other cities.  In other cities ( other than Mumbai )  , additional expenses is trainfare from Mumbai and one / two day stay facility to conduct the training .

My contacts are below: 
Mobile : 9833181107 / 8169933574 
Email: loknathswain@gmail.com 



PROGRAMME

Date & Time
Session Details
Presenter/Facilitator
DAY ONE
10.00 - 10.30
Welcome, Introduction  and Expectations
Loknath Swain
Mumbai

Mob: 
9833181107 8169033574
10.30 -  11-00
Website Essentials & Analyzing organization Website

11.00 -11.45
·         Fundamentals of Search & Social communication
·         Different platforms and tools  for social sector

11.45 – 12.00
TEA BREAK

12.00 – 01.00
·         Search Engine Optimisation – SEO
( with Keywords Session )

01.00 – 02.00
Lunch bREAK

02.00 - 03.30
·         Facebook Session
·         Instagram Session

03.30 - 03.45
TEABREK

03.45 – Onwards
Hands on session : Implementing the knowledge

DAY TWO
09.00 - 10.30
·         LinkedIn Session

10.00 - 11.30
Hands on session : Implementing the knowledge session  

11.30 - 11.45
TEA BREAK

11.45 - 01.00
·         Twitter Session
(with live tweeting )

01.00 - 02.00
Lunch Bkeak

02.00 - 03.30
·         # and  @  - age of communication
Hands on session : Implementing the knowledge

03.30 - 03.45
TEA BREK

03.45 - 05.00
·         Blogging Session

5.00 Onwards
Hands on Session : Applying Knowledge :
·         Blogging by the participants
·         How to ensure a busy field activists / leader is blogging regularly

DAY THREE
09.00 - 10.00
·         Bulk Email   
·          ENewsletter Outreach

10.00 - 10.30
Hands on session : Applying Knowledge :
·         Setting up a newsletter for an issues and reaching out to 2000+ community every fortnight


10-30 – 11.30
·         Organic Vs Paid : How much Social Media paid promotion cost?




11.30 - 11.45
 TEA BREAK

11.45 – 01.00
·         Crowdfunding for small need

01.00 - 02.00
Lunch Break

02.00  03.15pm
·         How to set up Crowdfunding project and garnering support  

03.15 - 03.30
TEA BREAK

03.30 Onwards
Applying Knowledge by Participants :
·         Going Live on FB & Periscope for any Event & Issues
·         How to Recruit volunteers/interns / activists  for organization
·         How to promote an event
·         How to share a study report among public, corporate and professional community  online
·         How to promote a signature campaign online
·         Pressurizing the Policy Makers – Tactics and Tools
·         Live Tweeting session and Glimpses on How a Twitter trending occurs
·         Advisable ways to manage a twitter accounts
·         Understanding Google Analytics
·         Understanding Social Media analytics

DAY FOUR


09.00 – 10.00
Content  : Text , Video & Audio

10 -00 – 11.15
·         Hands on session : Applying Knowledge
·         Creating  posts (Text , Video & Audio )  for social media and web

11.15-11.30
TEA BREAK

11.30-01.00
·         Executing a Social Media Campaign

01.00-02-00
Launch Break

02-00-03.15
·         Introduction to new world of Social Influencers
·         How to build an influencer Network for organization activities

03.15 – 03.30
TEA BREAK

03.30- 04-00
Mobile  : Glimpses on Tool , technology and Telereaching

04.00 – 05.30
Social Media Strategy for Organization



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